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Press Release viaLanguage Builds Momentum in Manufacturing Industry Increasing Demand for Streamlined Translation of Global Mission Critical Information Portland, Ore. - February 21, 2006 - Driven by global expansion, outsourcing and shrinking budgets, manufacturers are looking for ways to improve global operations by streamlining their translation process. viaLanguage, an online translation and localization agency, today announced that over the last several quarters they have experienced an increase in their manufacturing translation and localization services. Manufacturing companies are working with viaLanguage to address several key business challenges - streamlining, improving and reducing costs of translation processes to ensuring critical business and product information is accurately translated and communicated. "As the need for global communication continues to grow, manufacturers are turning to translation experts to help them establish the right combination of process, technology and services," said Chanin Ballance, CEO of viaLanguage. "We understand how vital it is for data to be translated accurately for manufacturers - from product instructions to dealer network communication - all of it is key information where accuracy is everything. Additionally, we know that a strong localized presence offers defined benefits in terms of greater sales opportunities, better time-to-market and overall improved global efficiencies - we help clients achieve this through our in-country expertise and advanced online solutions." Removing Costs and Complexities - Industry-leading manufactures -including Freightliner LLC and ZF Marine are working with viaLanguage to help them streamline their translation process and to effectively and accurately communicate on a global scale. For example, ZF Marine, a top manufacture of marine products, is a complex enterprise that operates and sells its products globally. They needed a way to translate large amounts of complex product information into several languages. Because of the technical nature of their products it was crucial this information be translated accurately and consistently - leaving no doubt as to the meaning. viaLanguage worked closely with ZF Marine to provide a streamlined translation and localization solution that met their goals and needs. By using Translation Memory alone, viaLanguage reduced translation costs by nearly 28 percent for ZF Marine. Additionally, viaLanguage provided a team of translators with native fluency allowing content to be accurately adapted to the culture. "viaLanguage has taken the expense and complexity out of translation projects," said Leone Nicholson, Publications ZF Marine. "We appreciate the job they are doing for us." Another example is Freightliner. Freightliner is a complex enterprise that works with over a thousand dealers and distributors worldwide and markets several leading commercial vehicle brands. Freightliner products are exported to over 35 international markets outside North America. The complexity and volume of the information alone creates challenges, but also the issue of dealing with increasing amounts of information as new product lines are introduced. "viaLanguage provides the experience and skills relevant to our market needs, and they have an established methodology based on sound practices which streamlines the process and has reduced translations costs as well," said Carlo Nardini, Freightliner LLC Director, Technical Support. Expertise in Manufacturing - viaLanguage began its translation business within the automotive industry and is skilled at translating and localizing content such as warranties, product manuals and websites. viaLanguage lowers language and cultural barriers to help its clients do business more effectively anywhere in the world. The company is known for its high-quality translations, accuracy and timely turnaround. Additionally, viaLanguage translators are skilled at adapting text to fit into the targeted market and culture which is essential in helping manufacturers address business objectives.
# # # About viaLanguage viaLanguage is a leading provider of online language translation and localization services. Through the unique combination of the its proprietary Online Language System (OLS), expert linguists and integration capabilities, viaLanguage offers organizations a comprehensive, affordable solution for meeting today's rising multilingual communication needs. The services provided are designed to help customers quickly and easily develop the very best multilingual websites, marketing materials and other global communications. Since 2000, the company has earned a reputation among its regular clients for reliability, quality and professionalism. Clients include: BASF, Citibank, DaimlerChrysler, KMS, General Motors, many hospitals, school districts and state governments. Corporate headquarters located at 2828 SW Corbett, Portland, OR 97201. For more information: www.vialanguage.com Contact: Rachel Weikum, |
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